I'm with you, Little Hawk. I hate the loudness and the flashing. I've learned never to watch the trailers. I stay in the lobby till the feature begins.

Meanwhile, here's this from Wikipedia on the risks studios are taking:

"Studios pushed into financial ruin:

In extreme cases, a single film's poor performance can push a studio into bankruptcy or equivalent financial ruin, as happened with:

RKO (The Conqueror),
United Artists (Heaven's Gate),

Carolco Pictures (Cutthroat Island, once listed in the Guinness Book of World Records as the biggest box office flop of all time[7]),

Fox Animation Studios (Titan A.E.),
The Ladd Company (Twice Upon a Time and The Right Stuff),
Fleischer Studios (Mr. Bug Goes to Town),
ITC Entertainment (Raise the Titanic).

The Golden Compass was seen as a significant factor in influencing Warner Bros.' decision to take direct control of New Line Cinema.[8]"
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It would seem logical to figure out what are the elements of movies that keep people away, then eliminate them. Perhaps by making movies 10% less incoherant, they could double audience size.

By the way, I have no trouble watching YouTube, because YouTube is natural in its pacing, and I control the volume.