basically journalists are very lazy people. Your best option is to do their job for them.

You utilise the skills of the people in your group.

Is there someone who is clever with words - he writes a press handout.

have you someone connected to a local charity. Perhaps someone whose mum has got Alzheimers or Arthritis or Cancer. Perhaps someone who works for a local hospital. This is so local people know they are helping local people bt supporting you.

The someone with a modern camera. Think up an interesting picture. Light hearted, attractive.

Put your press release and your photo into an e-mail - send it as a news story to all the local newspaper and magazine editors. all the tv stations. all the radio stations.

Have a funny amusing anecdote about your choir to tell on the air. You need the most articulate brightest sounding one.

Use the photo, make up a poster on your computer - stick it everywhere.

self help 101 - they should teach it at college.