I once kept half an eye on the whole second half of an England match on my iPhone. A goal precipitated a quick blast of Match Of The Day. :-) I need to be able to keep in touch when I'm in the pub as we live in a very remote area and we're not spring chickens. There is no phone signal so I rely on the pub's free wifi to pick up messages. No-one objects. Why would they (Well, the footie maybe, as they're all rugby nuts in Cornwall!). Stuff like this isn't going away, so let's live with it.