I agree that if the order was initially accepted, it makes a later refusal more difficult , but I understand the decision was afterwards taken on ethical Christian principles by management, who may not have been present when the order was accepted by the shop worker ......admittedly conjecture, ..but a probable scenario.   As others have said, and ashers also asserted, the discrimination was about the message, not the customer. I have heard that the b an b owners finally won their appeal, and I hope asshurs do too. Of course, it may come to the state where Christians will either dilute their convictions, or go out of business, but till such time, they are entitled to contest such rulings by all lawful means.