I would assume that most of those kids have parents who aren't too keen on having them being shot.

The key to change is for it to become about as toxic for a politician to be seen as having NRA associations as it would be for them to be linked to the KKK. Getting that to happen doesn't have to wait till elections.

All the evidence I've seen indicates that most gun owners in the States, even NRA members, do not share the extremist policies towards gun regulations that the NRA espouses. They need to stop colluding in that.