"no disrespect, iain but quoting a 2011 article about irish sugar beet"
Actually the thrust of the article was dating from 2005, where the comment was made that " Ireland's beet sugar business was shut down by the EU (or by the withdrawal of EU grants supporting it) on the basis that its support was unfair competition with impoverished cane sugar growers"

But as I pointed out The EU abolished sugar quotas last year. As result this current year has seen bumper crops of beet planted, thereby exacerbating the situation highlighted by the original post. That is why comments need to be given both a context and a date.

" But "produce" is an odd variable. Ireland is the largest producer of bananas in the world (not grown in the well-known banana plantations of Finglas, but packaged and re-exported)."
NAFTA "producer" means a person who grows, mines, harvests, fishes, traps, hunts, manufactures, processes or assembles a good;

To define the redistribution and repackaging of bananas as   production is perhaps a stretch too far.