In the beginning was AdBlock - an addon for Mozilla (not Firefox - that didn't exist). I used it on the Mozilla browser, which became SeaMonkey. That died and was taken forward on Firefox as AdBlock Plus (because Adblock still existed) by Wladimir Palant. I used that too, for many years. Full story here. By the time Google Chrome came along Adblock no longer existed so somebody took (bought?) the name for a Chrome Extension.