Asked a couple of buddies of mine about the seat. Couldn't find any info. Was invented by a fellow from somewhere in Maritime Canada. I recall seeing it on the local news within about the past year. "Invented" doesn't sound right because the concept is so simple, but there it is. Apparently, my statement above that noone should use a conventional seat is QUITE right. Especially men, for obvious (ouch) reasons.In the meantime, I don't see why you couldn't just build up the padding on the sides of a conventional seat, the idea being to keep pressure off the "tender" area.
I bike a lot. However, my bike has three 2.5 psi 12 inch wide tires and throws a lot of mud at fifty miles an hour.