In magazines, this is called the "colophon" and usually includes information about advertising, distribution, subscriptions, etc. It tends to come either one page after the contents page or at the back of the magazine, but it can crop up anywhere.

Definitions of "colophon" from The Macquarie Dictionary: 1. An inscription at the close of a book, used esp. in the 15th and 16th centuries, giving the title, author, and other publication facts. 2. a publisher's distinctive emblem.

Item 1 seems to answer the question except for the positioning in the book.

Item 2 would probably be referred to as a "logo" these days. Logo is actually an abbreviation, I think, of logogram or something like that.