Denise, you are 100% correct - we are buying our programs! I don't look at that as a negative however.   Yes, it replaces what the advertister do on TV, but that is the only way the programming can get on the air.

Nothing is free. On cable and DBS you pay a fee, on network TV you watch the sponsors ads and end up buying the product, and on public TV you pledge.

The only free entertainment is what we make ourselves - maybe we do need more of that!

Ron