I think the Cerne Abbas Mummers could be the cause celebre that we've been needing. It's seasonal, it's funny, and involves thw world's enornmous explicit sexual symbol. And plenty of potential for double entendre headlines - "what a load of bollocks", "they don't like it up them", "up with the people" and so forth.

And doesn't the Cerne Abbas play have Father Christmas in it?

I suspect this'll be incorporated into future mummers plays all over the place - enter Mr Jobsworth from the Council, who tries to shut down the show, only to be driven away by the Cerne Abbas Giant Flasher opening his raincoat...